Currently accepting new clients · Book a call to apply

You bring the creatives.
We turn them
into profit.

Done-for-you Meta scaling for DTC brands spending €10k–€200k/month. We plug in our proven system — structure, testing, scaling — while you focus on feeding the machine with fresh creatives.

€25M+ managed
20+ countries
Retainer model
Meta specialists
Exposcale Client Dashboard
Active campaigns · This month All campaigns live
Cold Traffic — ASC+ Broad Scaling
3.8x
ROAS
€1.4
CPC
€18
CPA
Retargeting — Video Views 7d Optimising
6.1x
ROAS
€0.9
CPC
€12
CPA
€47K
Spend this month
4.2x
Blended ROAS
↑38%
vs last month
14
Creatives live
Weekly report delivered every Monday — full breakdown
Who this is for

Built for brands past the learning phase.

This isn't for operators still figuring out the basics. Our media buying service is for brands that have a proven product, a converting store, and a budget — but are leaving money on the table because their ads aren't performing at the level the business deserves.

You're spending €10k–€200k/month and you know your setup could be better. You either don't have the in-house expertise, you've outgrown your current buyers, or you want a team that runs nothing but Meta — every single day.

📦
DTC brands with proven product-market fit
You have sales, reviews, and a repeatable margin. We scale the distribution.
📈
Operators spending €10k–€200k/month on Meta
Your current spend isn't maxed out — but your current results are plateauing. We rebuild the structure and push past the ceiling.
🧱
Brands with a creative pipeline or team
We provide creative direction, briefs, and strategy. You (or your team) produce. We test, cut, and scale what works.
🌍
EU and US market operators
We run accounts across both regions using the right entity for each market. EU and US agency accounts included for qualifying clients.
Service scope

Everything, managed.

We don't provide recommendations. We take the wheel — from campaign build to weekly reporting — so you can stay focused on product and fulfilment.

01
🏗

Campaign Architecture

Full account audit and rebuild to Exposcale structure — ASC+, CBO, retargeting layers, and BM setup with asset protection.

  • Campaign structure audit + rebuild
  • Asset BM and pixel protection
  • Budget allocation framework
  • Funnel mapping — cold/warm/hot
02
🎨

Creative Strategy & Testing

We own creative direction, briefs, and systematic testing. You get a documented framework for what to make, why, and how to measure it.

  • Monthly creative brief package
  • Hook and angle testing matrix
  • Creative fatigue monitoring
  • Performance-based creative rotation
03
📊

Active Campaign Management

Daily optimisation, budget adjustments, and performance monitoring. No set-and-forget. We're inside your account every day.

  • Daily account monitoring
  • Budget scaling and pacing
  • A/B testing and winner isolation
  • Platform update adaptation
04
📡

Tracking & Attribution Setup

Pixel health, server-side events, UTM structure, and third-party attribution tools configured so you know exactly what's working.

  • Meta Pixel + CAPI setup
  • WeTracked integration
  • UTM and attribution mapping
  • Custom conversion event setup
05
📋

Reporting & Communication

You know exactly where your money is going and what it's producing. Weekly reports, monthly reviews, and direct access to your media buyer.

  • Weekly performance report
  • Monthly strategy review call
  • WhatsApp direct access
  • Shared performance dashboard
06
🏦

Agency Account Access

Qualifying clients run through Exposcale agency accounts — no daily spend limits, EU/US entities, and account insurance included in the retainer.

  • Agency ad account provisioned
  • No daily spend caps
  • Account insurance included
  • EU or US entity matched to market
How it works

From application to live in 7 days.

01
Day 0 — Application
Book a discovery call

Book a call and come prepared with your store URL, monthly ad spend, and target market. We review fit within 24 hours. We only take on clients where we're confident we can deliver meaningful results — if it's not the right fit, we'll tell you honestly and point you toward what is.

02
Day 1–2 — Discovery call
30-minute strategy call

We walk through your current account, your product economics, what's worked, and what hasn't. We map out the strategy, agree on KPIs, and set a clear baseline before anything goes live. No fluff — this call is operational from the first minute.

03
Day 2–5 — Account build
Full account audit and rebuild

We audit your existing account, rebuild structure to Exposcale standards, set up tracking, provision your agency account, and configure the creative testing framework. Everything is documented and shared with you before anything launches.

04
Day 7 — Go live
Campaigns live. Daily management begins.

Campaigns launch with an agreed initial budget. Daily monitoring, optimisation, and weekly reporting begins immediately. Your first weekly report lands the following Monday with full spend, ROAS, and CPA data.

05
Ongoing — Scale
Monthly review calls. Continuous testing.

Monthly strategy calls to review performance, align on creative direction for the next month, and adjust budget strategy. We're actively improving creative angles, testing new audiences, and pushing budgets up when the data supports it.

Client results

What operators are seeing.

4.1x
Blended ROAS
↑ from 1.9x in month 1

We'd been stuck at under 2x ROAS for four months. Within 6 weeks of handing the account over, we hit 4x and kept climbing. The creative brief framework alone changed how we thought about production.

ML
Marco L.
Apparel brand · Italy · €35K/mo spend
↓41%
CPA reduction
Same budget, more customers

They restructured the whole account in three days. The problem was the campaign architecture — we were bleeding spend on the wrong audiences. CPA dropped 41% in month two and we've maintained it since.

SR
Sophie R.
Skincare DTC · Germany · €60K/mo spend
€200K
Peak monthly spend
Scaled from €40K in 3 months

We had the product and the margin, but we couldn't crack scaling without tanking ROAS. Exposcale scaled us 5x in spend over 3 months while keeping ROAS above 3.5x the entire time.

TW
Tom W.
Supplements brand · UK · Scaled to €200K/mo
Track record

The numbers.

STAT // 01
€25M+
Total ad spend managed across all clients
STAT // 02
20+
Countries and markets operated in
STAT // 03
3.9x
Average blended ROAS across active client accounts
STAT // 04
2016
Operating in ecommerce since — 8+ years of real operator experience
FAQ

Quick answers.

What's the minimum ad spend to work with you?+
We typically work with brands spending €10,000/month minimum on Meta. Below this threshold, the economics don't work well for either party — management overhead is high relative to margin impact. If you're approaching this level, reach out and we'll have an honest conversation about timing.
How is the retainer priced?+
Pricing is based on your monthly ad spend and the complexity of your account. We don't display pricing publicly because every engagement is scoped differently — product category, number of markets, creative volume, and scaling trajectory all affect the right retainer. Book a discovery call and we'll walk through the full breakdown.
Do you require access to our ad account or do you run it through yours?+
For qualifying clients, we provision an Exposcale agency account — which means no daily spend limits, account insurance, and EU/US entity matching. For clients who prefer to keep their own accounts, we work inside your BM with appropriate access. We discuss the right setup on the discovery call.
Do you handle creative production?+
We handle creative strategy, briefing, and direction — not production. We'll tell you exactly what to make, in what format, with what hook angles. You (or your existing creative team) produce the assets. We test, iterate, and scale what wins. If you don't have a creative team yet, we can recommend partners.
What platforms do you manage?+
Our core expertise is Meta (Facebook and Instagram). We also manage TikTok and Google campaigns for clients who need multi-platform coverage — typically once Meta is profitable and we're looking to diversify acquisition channels.
What does the onboarding process look like?+
Book a discovery call → account audit → contract and onboarding form → account build (2–3 days) → campaigns live within 7 days of the discovery call. Most clients are live within one week of the initial call. We move fast.

Ready to hand over
the ads operation?

Book a 30-minute discovery call. Come with your store URL, current monthly spend, and target market. We'll assess fit on the call and confirm next steps within 24 hours.

€10K/mo minimum spend · 30-min discovery call · Meta specialists since 2016 · EU + US markets